On 20 July, the company announced its move into video game publishing, and appointed former Atari and Krome Studios Melbourne employee Clara Reeves as the president of Hipster Whale she had recently worked at Film Victoria. In March 2016, Hipster Whale announced a spin-off of Crossy Road, Disney Crossy Road, which would be published by Disney Interactive Studios. On 20 August, the game was released, with the game then being released on Microsoft Windows, PlayStation 4 and Xbox One on 22 June 2016 On, Bandai Namco Entertainment and Hipster Whale announced Pac-Man 256, which featured Pac-Man trying to escape ghosts and overcome a glitch while performing the same mechanics as the 1980 video game, with the glitch based on the Level 256 glitch from the original arcade game, but with upgrades and freemium purchases. The name and concept of the game is based on the joke " Why did the chicken cross the road?". Crossy Road was inspired by linear movement games (modern successors to classic platform games)such as Temple Run and Flappy Bird. Hipster Whale's first game, Crossy Road was planned to take a total of six weeks to develop, but after seeing its potential, the developers spent more than 12 weeks on it.
Sum and Hall kept the whale as the mascot for later on. Sum was doodling as they were talking and began drawing a whale, which would later become the company's logo.
The name came from discussing free-to-play games and the word " whale" came up in the conversation.
The company has also created the games Shooty Skies, Pac-Man 256 (in collaboration with Bandai Namco Entertainment), and Disney Crossy Road (in collaboration with Disney Interactive Studios).Īfter meeting at GCAP (Game Center: Asia Pacific) 2013, Andy Sum and Matt Hall decided to make Hipster Whale. Hipster Whale is an Australian independent video game developer and publisher founded on 20 November 2014 by Andy Sum and Matt Hall, shortly before making the game Crossy Road.
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